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 Fashion Industry Dog Organization

Since 2015

FIDO (Fashion Industry Dog Organization) 
We are  a 501 (c)(3) organization. Our mission is to provide funding and raise awareness for existing animal advocacy charities and charities that promote the positive relationship between animals and people.


The FIDO Beach Volleyball Tournament

Our "Funraiser"

The FIDO Beach Volleyball Tournament raises money and awareness for dog charities. No need to put on a suit, have your hair done or put on your heels. Get your flip-flops, shorts and just roll out of the house and up to Sandbar in Deep Ellum.


2022 FIDO Beach Volleyball Tournament

  • September 17, FIDO Beach Volleyball Tournament
  • Sandbar Cantina and Grill in Deep Ellum
  • 2 divisons, Rec and Competitive

  • Win cool stuff in our raffle.


Team Guidelines

Please review guidelines before registering your team. There are no refunds. Given the charitable nature of this event, if there's bad weather, we'll get together and have a good time for a good cause.

  • There are 2 brackets. A Rec bracket and a Competitive bracket.

  • 4v4 Co-Ed, maximum of 8 players

  • It's a multi-team tournament.

  • Captains form teams and organize fundraising


Many Ways to Raise Donations

We have a fundraising platform for peer to peer fundraising. Teams can have many sponsors or 1 sponsor. Sponsorship packages are on this website.

Our Pack

Get to Know Us

We are a dog loving group of fashion, branding, and image professionals. A concerted action of photographers, models, agencies, stylists, hair stylists and makeup artists who use our skills and networking capabilities to promote and raise money for dog-related charities.


Cheryll Smith


 Hairstylist & Makeup Artist

  • How may dogs do you have? We have 4 pups. Their names are Jake Ryan, Brolin, Diego and Hooper

  •  Do they have any nicknames?Jakey Boy, Jakenator, Ginger Boy, Brolin Down the River, Diego Fuego, Perro de Amour, Hoop de'Ville, Piggy Wiggy, MC Wiggy Bigz.

  • Where did you find your dogs?Rowlette City Shelter, Texas Husky Rescue, the center median of Ferguson Rd.

  • What have you learned from your dogs? Often, the best friends are the ones who don't ask questions.

Katie Tull - Harris


Model, Yoga Instructor

  • How many dogs do you have? We have 2 dogs, Mazee-Jo (MJ) and Jack

  • Do they have nicknames? MJ's are Baby Princess, Baby Orca & Biscuit. Jack's are Bubba, Jackboy & the King

  • Where is your favorite dog hangout?Mountains of Arkanas and Friday nights on the 20 Feet patio.

  • Where did you find your dogs? MJ-SPCA in Charleston, South Carolina. Jackboy was found in a manger in a nativity scene at Christmas!

  • What have you learned from your dogs? They are always present. They're never worried about the past or the future. They're alway living in the moment!

Shadia Lee



  • How may dogs do you have? We have 3 dogs. Their names are Sugar, Turkey, baby (Gobbles).

  • Do they have any nicknames? The Rescue Crew, Chu Chu, Turkey Boy, Bobbles.

  • Where did you find your dogs? They're all pound puppies.

  • Favorite dog hangout? Lucky Dog Barkery at Preston Center.

  • ​What have you learned from your dogs? Patience, endless love &all the tricks to remove poop from carpet.

The FIDO Beach Volleyball Tournament is now a partnership with The Street Dog Project.

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